A marketer job is to explain a company and its services or products to the general public. As a marketer, you should be able to explain the needs and interests of the target population, and then recommend changes in processes, customer service, and products. Some people choose to join a brands in-house department, while others prefer to work on a portfolio of clients for an agency. But whatever marketing role you go for in the end, you can expect your job to give you a varied workday, a great work-life balance, good pay, and plenty of opportunities to be creative.

​Here in this Internship, you will be interning in a Start-up or in a small firm where you will be working to achieve the organizational goals via establishing and implementing a proper marketing plan. You will be assisting directly to the Entrepreneur or the Marketing Manager. The job description is as follows;

​Job Description Marketing:

• Research and plan advertising campaigns
• Decide which media to advertise in, such as radio, television, print, online, and billboards
• Negotiate contracts
• Inspect creative elements and layouts
• Organize market research studies and analyze their findings
• Develop pricing strategies for products to be marketed, keeping the clients budget balanced with the firms needs
• Meet with clients to present campaigns and offer advice and strategies
• Oversee staff and ensure deadlines are met

​Digital Marketing:

• Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
• Designs build and maintain our social media presence.
• Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
• Identifies trends and insights and optimizes spending and performance based on the insights.
• Brainstorms new and creative growth strategies through digital marketing.
• Plans execute, and measures experiments and conversion tests.
• Collaborates with internal teams to create landing pages and optimize the user experience.
• Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
• Identifies critical conversion points and drop-off points and optimizes user funnels.
• Collaborates with agencies and other vendor partners.
• Evaluate emerging technologies.
• Provides thought leadership and perspective for adoption where appropriate.

Features of the Internship Program

• Placement Organization/Company: A Product or Service Provider Company/Firm 
• Program Length: 01 Month to 12 Months
• Working Days (Weekly): 05 days in a week (Monday to Friday)
• Working Hours (Daily): 05 to 06 hours (In a day)
• Eligibility to Apply: Open for all to Apply
• Available Places: 05

• Focusing on the guest, delivering the correct services and quality of the product as requested by the guest in a timely manner
• Maintaining up to date knowledge on all Hotel events, including Food and Beverage outlet information
• Following up on guest requests
• Using the guests name as many times as appropriate and possible
• Developing professional relationships with all guests
• Maintain open communication channels with all departments by:
• Maintaining professionalism in all interactions :- 

1. Ensuring that all departments are kept informed of all relevant information in a timely manner – including occupancies, arrivals, tours, departure times, VIP guests, room moves
2.  Participating in Department Meetings and daily briefings.

• Professionally perform the role of Receptionist by:

1. Meeting and greeting all guests on arrival at the Hotel
2. Performing prompt and courteous check-in procedures
3. Promptly providing information as requested by guests
4. Consistently exceeding guests expectations by anticipating their needs and delivering service and products as requested

• Professionally perform the role of Cashier by:

1. Checking out all guests on departure from the Hotel, in a professional and friendly manner
2. Processing all shift charges to appropriate accounts
3. Accurately completing daily shift balances
4. Accurately completing foreign currency transactions

• Professionally perform the role of telephonist by: 

1. Answering telephone calls, taking messages, sending faxes in a prompt and professional manner

• Professionally perform the role of Reservations by: 

1. Taking, amending, and processing reservations in the absence of the Reservations Team

• Ensure revenue opportunities are maximized by: 

1. Effectively selling, up-selling and on-selling at appropriate times. 
2. Having a detailed knowledge of and promoting sales of local business services and tour operators.

• Ensures that Uniform standards are always beyond reproach by:

1. Being well-groomed and maintaining correct uniform standards .

• Resolves Guest Complaints by:

1. Ensuring all problems/ complaints are resolved and reporting any that are beyond your level of authority to your supervisor or manager

• Ensures staff and guest safety at all times by:

1. Reporting any health, safety, security hazards, and accidents through the appropriate reporting and action methods
2. Being fully conversant and familiar with the company, hotel, and department OSH procedures, policies and directives
3. Ensuring a high standard of personal and workplace hygiene
4. Participating in OSH in the workplace – provides input to Departmental H&S initiatives
5. Actively promoting safe work practices within the department
6. Having completed OSH elements of the training plan and competency checklists 

• Major Challenges :- 

1. Maintaining work standards within the department in times of high workload and pressure as well as slow times
2. Dealing with guest requests and complaints
3. Prioritizing workload And Many others allocated by the Local Management